YouTube Ad Tip Worth Remembering: 15 seconds

Here is a tip for your YouTube ad strategy. It may be for beginners, but it’s worth remembering for even the seasoned pro.

You only pay for the click if it happens in the first 15 to 30 seconds. If it happens later, you pay a CPM or nothing.

So make your video compelling enough so that your audience wants to watch for that critical 15 secons.

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